The Current Deposit Landscape
Presenter: Kevin Strickland, MZ Bierly Consulting
Moderator: Erin Handel, Managing Director of Product Innovation, bankerstuff
Download Playback Now!
Program Description
Low cost deposit growth has become a major initiative for the majority of the banks in North America. The current economic situation has forced financial institutions into placing a heightened emphasis to develop depository retention and growth strategies across all lines of business.
Many banks and bankers are struggling in developing effective sales processes for consistent depository growth results, relying on incentive plans and deposit pricing promotions as the primary vehicle to drive deposit successes.
Whether a member of sales management or the sales force, join Kevin Strickland, a former Florida Banker who specialized in deposits, as he presents a "hands-on", tactical discussion of best in class deposit growth strategies.
In this highly interactive two-part webinar, you will learn:
Part 1:
- How to understand deposit trends and opportunities
- Where to find the best sources of low cost deposits
- Generate new business through effective deposit sales call planning and execution
- Market plans and approaches
- What deposit focused questions to ask
- Sell a system of products vs. selling one product at a time
- Change the focus from "Cash Flow" to "Cash-Cycle"
- Four proven initiatives for growing low cost deposits
- Realistic objectives for the first call
Part 2:
- A real life case study: Calling on a prospect for deposits
Target Audience
Bank management, Commerical Lenders, Small Business Bankers, Branch Managers calling on small businesses, Cash Management Specialists, Business Development Officers.
About The Presenter
Kevin Strickland is a Senior Vice President with MZ Bierly Consulting, Inc. a consultancy specializing in improving the top-line revenue of regional and community banks. Kevin has a long history in banking and an extensive consulting background. Today, he works with clients throughout North America to improve the sales and sales management processes that generate sustainable top-line growth. Kevin is currently working with senior managers, business bankers, commercial lenders and branch managers in 7 regional and community banks. Kevin most recently served as the Florida Regional President of Business Banking for RBC Centura Bank. There, he was responsbile for directing the business-to-business strategies for the Florida market. A dynamic, well-regarded consultant, Kevin delivers a practical "I've been there" how-to's and coaching to bankers and sales managers throughout North America. A native of Florida, he is a graduate of Florida State University as well as the Florida School of Banking.
Credit card payments only for online registration, if you prefer to pay by check, please contact bankerstuff customer service at the number below. You will be prompted for your credit card information when you register. MasterCard, Visa and AmericanExpress are accepted. If you have any questions regarding payment information, please contact bankerstuff at 1.866.599.8234 or info@bankerstuff.com.
The Current Deposit Landscape
Presenter: Kevin Strickland, MZ Bierly Consulting
Moderator: Erin Handel, Managing Director of Product Innovation, bankerstuff
Download Playback Now!
Program Description
Low cost deposit growth has become a major initiative for the majority of the banks in North America. The current economic situation has forced financial institutions into placing a heightened emphasis to develop depository retention and growth strategies across all lines of business.
Many banks and bankers are struggling in developing effective sales processes for consistent depository growth results, relying on incentive plans and deposit pricing promotions as the primary vehicle to drive deposit successes.
Whether a member of sales management or the sales force, join Kevin Strickland, a former Florida Banker who specialized in deposits, as he presents a "hands-on", tactical discussion of best in class deposit growth strategies.
In this highly interactive two-part webinar, you will learn:
Part 1:
- How to understand deposit trends and opportunities
- Where to find the best sources of low cost deposits
- Generate new business through effective deposit sales call planning and execution
- Market plans and approaches
- What deposit focused questions to ask
- Sell a system of products vs. selling one product at a time
- Change the focus from "Cash Flow" to "Cash-Cycle"
- Four proven initiatives for growing low cost deposits
- Realistic objectives for the first call
Part 2:
- A real life case study: Calling on a prospect for deposits
Target Audience
Bank management, Commerical Lenders, Small Business Bankers, Branch Managers calling on small businesses, Cash Management Specialists, Business Development Officers.
About The Presenter
Kevin Strickland is a Senior Vice President with MZ Bierly Consulting, Inc. a consultancy specializing in improving the top-line revenue of regional and community banks. Kevin has a long history in banking and an extensive consulting background. Today, he works with clients throughout North America to improve the sales and sales management processes that generate sustainable top-line growth. Kevin is currently working with senior managers, business bankers, commercial lenders and branch managers in 7 regional and community banks. Kevin most recently served as the Florida Regional President of Business Banking for RBC Centura Bank. There, he was responsbile for directing the business-to-business strategies for the Florida market. A dynamic, well-regarded consultant, Kevin delivers a practical "I've been there" how-to's and coaching to bankers and sales managers throughout North America. A native of Florida, he is a graduate of Florida State University as well as the Florida School of Banking.
Credit card payments only for online registration, if you prefer to pay by check, please contact bankerstuff customer service at the number below. You will be prompted for your credit card information when you register. MasterCard, Visa and AmericanExpress are accepted. If you have any questions regarding payment information, please contact bankerstuff at 1.866.599.8234 or info@bankerstuff.com.